An incredible event took place last week, an event whose significance is only now being understood by those who drove it.
When the sun came up on Wednesday April 20th, Wonkette was prime net advertising space. A leading satire site of the left, with millions of hits. A site whose founder had appeared on CNN, MSNBC and other outlets of the mainstream media. A site where a smart advertiser wanted to put their money.
As I write this on the evening of Easter Sunday, Wonkette’s Top Banner ad is gone. Few advertisers remain, and those that do are under a relentless assault by a group of people that didn’t even exist on Wednesday morning.
Media self-destruction brought on by an intemperate move is not new (Dan Rather & Don Imus can testify to that), but media destruction without mainstream attention to an intemperate move? That’s unheard of. No TV, little radio and just the odd blog post from MSM sites Slate and Mediaite (Tommy Christopher’s exchange with Wonkette editor Ken Layne was a significant exception). The action started from a few tweets and posts from conservative bloggers, and the reaction came from their readers who read those tweets.
Together, those readers tweeted and re-tweeted Wonkette’s foolish attacks on Trig Palin to advertisers of the site. Papa John’s was the first to fall, followed by Huggies–and then it became an avalanche of advertisers heading for the hills.
The significance of this can’t be overstated. A group of totally unorganized individuals, operating on twitter known as #trigscrew, managed to not only caused Wonkette to apologize and remove an offensive item, but also devastated their advertising with no help or attention from any major media outlet.
The MSM may not yet understand the significance of this, but some on the left do and are determined to do something about it. The first counter was Dave Weigel claiming Friday that #trigscrew has “jumped the shark”, to obsessive Palin Haters spending their Easter trying to compromise the hashtag #trigscrew with attacks on Palin.
Why these attacks? Because they realize that these ordinary people managed to disseminate information and effect change, independent of the MSM, using only technology. This is the left’s worst nightmare. The lock that they had only a generation ago is broken to the point where major national companies are influenced by average Americans tweeting from their own homes.
Last week, I wrote the following:
Watching the actions of the left tend to cause people to dislike them
This is why the attacks this weekend have been relentless. They know that if the right comprehends the significance of what they managed to do without organization or financial backing, and can and replicate it regularly the game will end.
Alas, for them, the tech genie is out of the bottle and it will not go back in quietly.
Media Matters Falsely Claims Hannity Advised Mueller’s Witnesses To Smash Their Phones
Sean Hannity was deliberately taken out of context and smeared by the media for comments he made on his show...
Lemon: Standing For The National Anthem Is ‘Fake Patriotism’
CNN anchor Don Lemon is weighing in on the controversy swirling around President Trump, the National Anthem and the NFL...
Political Activist Attacks Conservative Students, Explodes Over Anti-Socialist Event
A radical leftist woman became enraged and then was caught on video not only cussing out conservative students at Santa...
Samantha Bee Apologizes For Insulting Ivanka: ‘Sorry for Breaking America’
Comedian Samantha Bee again apologized on her show “Full Frontal” on TBS to Ivanka Trump for calling her a “feckless...
Every McDonald’s In America Will Have Self-Order Kiosks By 2020
McDonald’s announced this week that it plans to replace a number of cashiers with self-service kiosks in all its American...
Former FBI Deputy Director Andrew McCabe Seeks Immunity Deal For Testimony
Former FBI Deputy Director Andrew McCabe is now asking for immunity in exchange for his testimony on just about anything....
Sarah Sanders Shuts Down April Ryan’s Screaming During Press Briefing
White House Press Secretary Sarah Huckabee Sanders shut down CNN reporter April Ryan in a shouting match at a press...
Miss America Ditches Swimsuit Competition, Won’t Judge On Appearance
The annual Miss America beauty pageant has just nixed the swimsuit competition and will no longer judge contestants specifically on...
Former Navy Sailor Pardoned By Trump Plans To Sue Obama, Comey
Kristian Saucier is a former Navy sailor who was prosecuted by the Obama Administration for taking photos of classified sections...
Trump Disinvites Philadelphia Eagles To Visit White House
President Trump has officially disinvited to the White House the Philadelphia Eagles who won the Super Bowl this year because...
- Melania Confronts Michelle, Entire Nation Watches What Happens Next on
- Political Activist Attacks Conservative Students, Explodes Over Anti-Socialist Event on
- Every McDonald’s In America Will Have Self-Order Kiosks By 2020 on
- Sarah Sanders Shuts Down April Ryan’s Screaming During Press Briefing on
- Miss America Ditches Swimsuit Competition, Won’t Judge On Appearance on